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Sebel Factory 1951

Designed & built to last.

We’ve supported Australians since 1951 with our innovative chairs and furniture designs. We don’t like to brag, but our chairs are so famous they put them in museums like the Powerhouse in Sydney. But it’s ok if you don’t know us.

Once you do, you’ll see us everywhere.

Sebel Postura Max Chairs

You might not know us. But your bottom sure does.

Your dad probably sat in one of our chairs in the waiting room as you were brought into the world. You probably learned a fair bit of what you know sitting on our classrooms chairs. Those ergonomically perfect chairs that put you to sleep during a councilors speech in a town hall. That’s probably us too.

And sure, now that you know us you might want a break from us at times; we totally get it. You might want to catch a game at Suncorp Stadium or a match at Sydney Cricket Ground. But sorry to break it to you, we’re everywhere. Schools, hospitals, auditoriums, and even prisons.

And through all of this, we’ve done one thing and done it well. Supported Australians, unapologetically.

Who we are

Sebel is a proud Australian-founded company with deep roots in design, engineering and education.

For 75 years, we’ve created furniture that does more than just look good – it works hard, lasts long and supports real people in real spaces.

Primary School Classroom Postura Max

Design philosophy

At Sebel, we design and manufacture furniture with purpose. Every piece is made to withstand the demands of daily life in schools, universities, healthcare centres, civic spaces, stadiums and beyond.

From the earliest sketches to final assembly, we bring design thinking, precision engineering and rigorous testing into everything we create.

Built for generations, not seasons

Sustainability isn’t an afterthought — it’s built into everything we make and how we make it. We’re actively reducing our emissions, manufacturing more products from recycled plastics, and through our Replay programme, turning end-of-use chairs back into new ones. A fully closed loop, already in motion.

Sebel Recycling Centre Minto Factory

We don’t like to brag, but our chairs are so famous they put them in museums like the Powerhouse in Sydney. But it’s ok if you don’t know us. Once you do, you’ll see us everywhere.

RePlay Recycling Program Sebel

The New Age of Responsible seating

RePlay is our furniture recycling program. It’s our commitment to reducing plastic waste by taking back well-loved Sebel chairs and giving them a second life as newly recycled chairs.

A stroll through history.

When Harry Sebel left England and landed in Australia. Soon after his arrival he was producing the well-known Mobo toys, and a new furniture range based around the innovative Stak-a-Bye chair.

Sebel historic Integra chair outdoor dining
Sebel 1960s factory
Sebel Program Chair 1986